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Softcat plc, a British intermediary between businesses and the cloud

L’essentiel

Based in the United Kingdom, Softcat helps organisations purchase, deploy and manage their technology, with a strong focus on the cloud. Its model combines software and hardware distribution, consulting and services for both businesses and the public sector.

À retenir

Based in the United Kingdom, Softcat helps organisations purchase, deploy and manage their technology, with a strong focus on the cloud. Its model combines software and hardware distribution, consulting and services for both businesses and the public sector.


Softcat plc is a British IT distribution and services company headquartered in Marlow, Buckinghamshire. Positioned between technology providers and the organisations that use their products, it helps clients choose solutions, organise purchasing and develop their infrastructure. In the cloud, its role is not that of an operator owning a global platform, but that of a partner in selection, deployment and ongoing support.

From software distributor to listed company

Founded in 1993 by Peter Kelly, Softcat grew out of selling software to businesses. Its scope gradually expanded to include hardware, networks, security and related services. This development mirrors changes in IT systems: purchases of licences and servers are now combined with subscriptions, on-demand resources and recurring services.

The company was listed on the London Stock Exchange in 2015. Its business remains primarily rooted in the United Kingdom, with a presence in Ireland as well. It serves organisations of various sizes, from small and medium-sized businesses to large enterprises, as well as public sector bodies. Close customer relationships are central to its model.

Cloud, infrastructure and cost control

Softcat operates across several layers of enterprise IT: workplace technology, data centre infrastructure, connectivity, cybersecurity and cloud. Its catalogue brings together technologies from third-party providers, particularly within the Microsoft ecosystem. This approach makes it possible to combine different products and services according to the client’s technical, budgetary and regulatory constraints, rather than systematically favouring a single infrastructure.

For cloud projects, support can cover assessing existing systems, choosing an architecture, migration and operating environments. Hybrid cloud, which combines on-premises resources with remote services, meets some of these needs. Softcat also offers services related to software asset management and cost optimisation, two important areas as contracts and usage multiply.

Its business model thus combines sales of products and subscriptions with professional or managed services. For clients, the value lies in coordinating providers and gaining access to specialist skills. However, this position requires the company to keep its expertise up to date and demonstrate the value of its services beyond simply supplying licences.

What next?

The next stage will unfold in a market where migrating to the cloud is no longer enough: organisations must also secure data, control resource consumption and measure results. The development of artificial intelligence creates additional needs for infrastructure, governance and support. For Softcat, these changes open up opportunities in consulting and services, without automatically guaranteeing their profitability. Its ability to turn a purchasing relationship into a lasting partnership will be decisive in a competitive environment that brings together distributors, service companies and cloud providers themselves.

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